Cœur des Sages,

Cœur des Sages is a collection of French wines that celebrates the knowledge shared across generations of villagers, a reminder that great wine is never the work of one, but the wisdom of many. Rooted in France and expressed through sculptural forms and earthy textures, the brand brings together regional authenticity through a modern storytelling lens that celebrates craft, heart, and the spirit 
of the village.

The range features three wines from two celebrated French regions, Mâcon-Villages and Beaujolais-Villages, each connected to its landscape through textural representations of local rock and soil. These tactile cues ground the brand in real terroir, paying homage to the landforms that define the fruit and the people who cultivate it.

At the heart of the brand is the idea of a village united by craft. Cœur des Sages, Heart of the Wise, celebrates the characters who shape these wines: the musician, the farmer, and the harvester. Each figure carries a symbolic tool of their trade, forming a visual and narrative system that reflects the shared labour, artistry, celebration and expertise of rural France.

Through refined design, sculptural artefacts, and poetic storytelling, Cœur des Sages elevates everyday wine into a cultural expression of place. It is a tribute to its regions, its people, and the enduring knowledge that binds a village together.